Drip Marketing Camp
Work Now; Get Paid All Year.
6 Hours To…
“Set It, and Forget It!”
What Is Drip Marketing Camp™?
The 2 excuses we hear constantly for why business leaders and sales professionals don’t implement money-making, time-saving drip marketing campaigns are: “No time!” and “Don’t know what to say!”
No more excuses. Join our online Drip Marketing Camp and we’ll guide you thru each step of setting up and implementing (at least) 1 drip campaign from contacts in your database. The faster you work, the more campaigns you’ll complete. You’ll have my personal guidance and expertise along the way. We’ll share what has worked for us and what hasn’t.
After each session, you’ll have homework for the next session, and you can e-mail us with questions in between sessions. We are committed to your success. We believe YOU can find new sources of income this year by keeping in touch with contacts who already know you!
| Session 1 |
Session 2 |
Session 3 |
- Select a follow-up marketing track where you currently lose opportunites.
- Design a multi-step follow-up sequence using templates.
- Learn how to “think like your customer” copywriting techniques.
- Understand how to sequence your messages properly.
- Homework: You’ll have one week to compose each drip in your campaign. Submit them before the 2nd session, and we will personally critique them for you.
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- Demo on putting your drips into Swiftpage’s Drip Marketing module
- Homework: With your new feedback, modify your messages, and set up your Swiftpage Drip Marketing Campaign. (Swiftpage support is available to help and you may e-mail us with questions.)
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- How to segment your database to find niche markets for this and future drips
- How to set up an email opt-out/bounce management system in your database so no good lead gets lost
- Adding contacts, groups or lookups to your drip campaign
- How to use reporting metrics for continuous improvement
- Homework: A final consult with us, then LAUNCH!
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- (No sleeping bag required!)
- Our drip marketing tool of choice is Swiftpage powered by ACT! by Sage. However, Drip Marketing Camp is 85% drip strategy, and only 15% technology, so you can comfortably register for Camp no matter what software system you use.
- Please activate a marketing automation account before Camp begins. The process of setting it up should take no more than 30 minutes (including getting a confirmation link).
Sign Up Now.
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